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Product Highlight: Martin’s Long Potato Rolls

July 1, 2018
11 min. read

Martin's Long Potato Rolls Package
Image courtesy of Taste and See

With its vacation-worthy weather and long days, July is the perfect time for grilling outdoors. There’s nothing better than a tasty seafood roll or a grill-charred hot dog at the peak of summer. Maybe that’s why July is National Hot Dog Month (more on that later).

If you’re planning on grilling up some hotdogs or sausages this summer, Martin’s® Long Potato Rolls are the perfect roll for you—and the perfect counterpart to Martin’s Sandwich Potato Rolls for all your burger and barbecue options.

Our potato rolls have a soft texture and sturdy structure that holds up to heavy toppings (like a hot dog topped with sauerkraut or relish), and their buttery sweetness adds the perfect contrast to salty and savory foods (like your favorite grilled meats).

Read more about this month’s featured product below, including highlights from some restaurants serving it on their menus, and a month’s worth of delicious recipes for you to try!

Martin's® Long Potato Rolls

About Martin’s Long Potato Rolls

As with our other potato roll products, our Long Potato Rolls are made with a mixture of potato flour and high protein wheat flour, which provides the subtle sweetness and soft, squishy texture that our fans have come to know and love. In addition, our use of high quality ingredients (in all of our products) guarantees a more nutritious product than many of the options on your grocery store shelf.

Martin’s Long Potato Rolls are one of the top-selling hot dog buns in the country, and our second most popular product, after our Sandwich Potato Rolls. They also are a top choice for chefs and restaurants, particularly hot dog carts, food trucks, and fast-casual establishments.

Check out some yummy restaurant creations using Martin’s Long Potato Rolls at the bottom of this blog!


But Martin’s Long Potato Rolls aren’t just for hotdogs! Try using them for lobster or seafood salad rolls, mini subs and hoagies, or sausages and bratwurst.

Fun Fact: Martin’s also produces a top-sliced version of our Long Potato Rolls (similar to New England-style rolls), which is available for restaurants and food service use.

More Facts about Martin’s Long Potato Rolls:

  • Made with high-quality ingredients including high protein unbleached wheat flour, real milk, potato flour, yeast, real butter, and pure cane sugar.
  • No High Fructose Corn Syrup
  • No Artificial Dyes
  • No Azodicarbonamide (ADA)
  • No Trans Fats
  • Non-GMO
  • Kosher classification of “K Dairy”
  • Contains B Vitamins and Calcium

Learn more about Martin’s Long Potato Rolls at:


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31 Hot Dog Recipes for National Hot Dog Month

July is National Hot Dog Month. Use the special occasion to try a new hot dog recipe every day—all month long! These 31 hot dog recipes include creative toppings like baked beans, peach salsa, and homemade chili (and also a few “non-dogs” as well).

So give them a try and let us know what you think. Tip: We’ll also be posting one recipe each day across our social media platforms (Facebook, Instagram, Twitter, Pinterest, and Youtube)—make sure to follow us so you don’t miss a post!

1. Philly Cheesesteak Hot Dog – by Taste and See

1. Philly Cheesesteak Hot Dog – by Taste and See

This Philadelphia-inspired Cheesesteak Hot Dog, from blogger Taste and See, takes it to a whole other level by adding sautéed onions and peppers, thinly shaved steak, an all-beef hot dog, and a creamy provolone garlic cheese sauce!

2. Loaded Spiral Cut Garden Dogs

Loaded Spiral Cut Garden Dogs

These “garden dogs” are piled high with all sort of veggies including diced tomato, dill pickles, red onion, and chopped radishes, along with a yummy dill sauce. Swap out the hot dog for a roasted carrot or veggie dog if you’d prefer a vegetarian option.

3. Classic Hot Dog

Hot Dogs

For some people, nothing beats the classic—a good ol’ grilled (or boiled) hot dog with nothing but maybe a bit of ketchup or mustard. We all know someone who likes to keep things super simple.

4. Sweet Heat BBQ Dogs

Sweet Heat BBQ Dog

Happy 4th of July! These chargrilled dogs topped with avocado, grilled onion, pickles, and sweet heat Kansas City-style barbecue sauce are the perfect choice for your cookout celebration. The Sweet: ingredients like molasses and dark brown sugar; The Heat: spicy mustard, chili powder, and cayenne.

5. Chili Cheese Dog

hot dog bar: chili cheese dog

Another classic—a nice, juicy hot dog topped with beef (or bean) chili, nacho cheese sauce, diced onions, and shredded cheese on Martin’s Long Potato Rolls.

6. Hawaiian Hot Dog

Get a taste of “aloha” with these pineapple, jalapeno, onion, cilantro, and teriyaki mayo topped hot dogs—perfect to get you in that vacation spirit!

7. Pizza Dogs

Pizza Dogs

These pizza-inspired dogs are a great option for a family dinner or pizza party. Top them with marinara sauce, mozzarella or parmesan cheese, fresh basil or dried oregano, and any other favorite pizza toppings (e.g. pepperoni, black olives) and serve on garlic-buttered potato rolls!

8. Breakfast Dog

Breakfast Dogs

Hot dogs for breakfast?! Why not? These hot dogs are topped with scrambled eggs, sausage gravy, breakfast sausage, and chives, making them perfect for a lazy Sunday brunch.

9. Buffalo Hot Dogs

Buffalo Hot Dogs

These drool-worthy dogs are topped with ranch dressing, shredded cheddar cheese, buffalo mayo, blue cheese, and sliced green onions. They require minimal prep and are easy to cook in bulk, making them perfect for tailgating or large parties.

10. Colombian Style Hot Dogs

We journey to South America for this Colombian-style “Perro Caliente,” a steamed hot dog garnished with crushed potato chips, and three sauces—pineapple sauce, a mayo-ketchup “pink sauce,” and a garlic mayo spread (some versions also include a 4th cilantro-based sauce).

11. Green Apple Chutney Dogs

Green Apple Chutney Dog

This unique recipe combines many different flavor profiles to create one delicious dish. The tanginess of the green apple and tomatillo, the seasoning from the curry powder and onion, and the sweetness from the honey all balance out the savory/salty/umami hot dog in perfect harmony.

12. Bacon Wrapped Cheddar BBQ Dogs

Cheddar BBQ Bacon Dog

The ultimate barbecue lover’s dream—these bacon-wrapped hot dogs are stuffed with cheddar cheese, grilled ‘til sizzling, then dressed in BBQ sauce atop a Martin’s Long Potato Roll bed.

13. Frank and Beans Dog

Frank and Beans Dog

Who knew there was such a thing as “Beans ‘n’ Franks Day”? Well, it falls on July 13th and we have just the recipe—hot dogs topped with baked beans, bacon, diced onion, and yellow mustard.

14. Ditch Dogs

Mac & Cheese Dog

July 14th is National Mac & Cheese Day. Celebrate by adding this yummy comfort food to your hot dogs like these Ditch Dogs from Chef Marc Murphy’s NYC restaurant, Ditch Plains.

15. Reuben Dog

Reuben Dog

Sandwich—meet hot dog. Grilled hot dogs topped with Swiss cheese, sauerkraut, and Thousand Island dressing. Enough said.

16. Asian Slaw Dogs with Sriracha Mayo

Asian Slaw Dogs with Sriracha Mayo

Asian cole slaw—with flavors like soy sauce, sesame oil, ginger, and hoisin—is a great way to dress up plain hot dogs, along with some Sriracha mayo and sesame seeds and cilantro for garnish.

17. Chili Half Smokes

Chili Half Smoke

This D.C. original is a hot dog-sausage hybrid smothered in spicy chili, with the optional add-ons of diced onions, cheese, or mustard.

18. Peach Salsa Dog

Peach Salsa Dog

July 18 is National Hot Dog Day! While you could celebrate with any of the hot dogs on this list, we are loving these Peach Salsa Dogs. The homemade salsa, made with diced peaches, jalapeno, and cilantro, adds a great contrasting bite to grilled all-beef hot dogs on Martin’s Long Potato Rolls.

19. Sloppy Cola Dogs

Enjoy your favorite soft drink in a whole new way by using it as an ingredient for this sloppy joe-style hot dog topping, along with ground beef, tomato paste, garlic, Worcestershire, and pepperoncini.

20. BLT Dogs

This fun take on a classic sandwich uses ingredients you likely already have on hand, making it perfect for a DIY hot dog bar or a quick lunch or dinner option.

21. Creative Hot Dog Trio

creative hot dog trio

In honor of #NationalJunkFoodDay, try this trio of hot dog topping ideas, each a spin-off of your favorite appetizers, like nachos and buffalo wings!

22. Low Country Dogs

Low Country Dogs

This innovative recipe combines all the flavors of a “low country boil”—potatoes, corn, and Old Bay seafood seasoning—in the form of a hot dog! Serve it on Martin’s Long Potato Rolls (or, for a fun twist, three connected Party Potato Rolls).

23. Sonoran Hot Dog

Sonoran Hot Dog

This Arizona favorite adds fresh pico de gallo, diced avocados, crumbled bacon, ranch-style beans, and a mayonnaise sauce to create a fun southwestern-style dog.

24. New York Street Dogs

New York Street Dogs

Typical of what you might find at hot dog carts along the streets of New York City—a simple topping of sauerkraut and spicy brown mustard (and maybe some sautéed onions) is all that’s needed here.

25. J Kenji’s Hot Dogs

This creative recipe by J. Kenji López-Alt of Serious Eats takes a deep-fried bacon-wrapped hot dog, and tops it with an avocado, onion, tomato, jalapeno, and lime juice salsa, some crushed potato chips, mayonnaise, and fresh cilantro.

26. Loaded Chili Dog

July 26th is National Chili Dog Day! Try this all-beef hot dog piled high with savory hot dog chili, diced red onion, fresh tomato, shredded four-cheese blend, and a drizzle of mayo.

27. Chicago Dog

This famous style of hot dog looks like it’s been “dragged through the garden” due to the numerous veggie toppings like white onion, sweet relish, a dill pickle spear, tomatoes, and pickled sport peppers.

28. Greek Dog

Greek Dogs

Go Greek with these delicious hot dogs topped with homemade tzatziki sauce, cucumber, fresh dill, red onion, Kalamata olives, and feta cheese!

29. Puppy Dogs

Puppy Dogs

These cute “puppy dogs” are mini versions of regular hot dogs, using cocktail wieners and Martin’s Long Potato Rolls cut into thirds (you could also use our Party Potato Rolls). Top with a dollop of your favorite condiment and you have a great cookout party appetizer.

30. Bratwurst

While not exactly a hot dog, this yummy German-style sausage is a great summertime treat, especially charred on the grill and topped with sauerkraut or spicy mustard.

31. Dessert Dogs

dessert dog


Definitely not a hot dog, but this fun hot dog lookalike recipe is a fun way to end National Hot Dog Month! Swap out the hot dog for a banana and add fun condiments like peanut butter, jelly, raisins, chocolate sauce, or your favorite sundae toppings.

Bonus: Mozzarella Dogs

mozzarella dogs

One more for good measure. These “non-dogs” are actually two baked mozzarella sticks nestled into each Martin’s Long Potato Roll and covered with marinara sauce, sliced provolone, and grated parmesan  cheese. Enjoy them as a late-night snack or fun #CheatDayMeal.


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More Long Roll Recipes:

Don’t forget—Martin’s Long Potato Rolls are also great for seafood, chicken, kabobs, and more. Check out these yummy recipes:


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Restaurant Creations on Martin’s Long Potato Rolls

Check out these yummy creations on Martin’s Long Potato Rolls from some great restaurants:

VOTE TO BRING BACK YOUR FAVORITES!! ***insider tip: Once you vote you’ll receive an auto email with a coupon!!

A post shared by JJ’s Red Hots (@jjsredhots) on

Solid line up Classic Dog | Frank on a Roll | Kimchi Dog | Chow Dog #pigmangoods #franksatan #frankonaroll #hotdogs

A post shared by Pigman Goods (@pigmangoods) on

D.C. street food comes to #Buffalo in the form of our very own Half Smoke. A spicy sausage, half beef + half pork, smoked, browned, then charred up & covered with mustard and onion. It’s the best kind of chili dog! New #blog post – check out link in profile. ______________________ #frank #halfsmoke #dc #dceats #real #streetfood #benschilibowl #inspo #pork #beef #buffalo #eeeeeats #foodporn #sausage #chili #buffaloeats #food #restaurant #exclusive #chilidog #findfranknow #eatwell #blog

A post shared by Frank Gourmet Hot Dogs (@findfranknow) on

Friday, March 16 ‪Answer the call of The Dark Side . . . a grilled Pearl all-beef frank with caramelized onions and rocket coffee bbq sauce on a butter-toasted Martin’s Potato bun. We’ll be at Brown University, on Waterman, 11:30 to 2:30. #StarWars #TheDarkSide #hotdogs #Jedi ‬

A post shared by Rocket Fine Street Food (@rockettruck) on

The ultimate cure for the Sunday scaries. #shakeshack

A post shared by SHAKE SHACK (@shakeshack) on

We make food that we hope you will feel like telling the world about! Snap away 📸 #miamiclassic #miamiontherise #creations #pineapple #papitas #saucelife #hotdog #concept #foodie #gourmet #miami #wynwood

A post shared by Doggystyle Miami Hot Dogs® (@doggystylemia) on

One of these has your name on it. Open till midnight in Ktown! #eatsumodog #ktownla #sumodog

A post shared by Sumo Dog (@eatsumodog) on

… another lunch, another ‘Dog House™’ Sampler. From L to R: Bacon Baked Beans, the ‘Philly Cheez’, the ‘Dragonbreath’, the ‘California’ Signature Dogs, grilled Brussels Sprouts✌❤🌭 . . . #nydh #doghouse #sampler #lunch #lunchideas #whatsforlunch #astoria #queens #nyc #eats #seriouseats #forkyeah #astoriaeats #sausagekingsofnewyork #kitchen #bar #cool #delicious #restaurant

A post shared by New York Dog House™ ✌❤🌭 (@newyorkdoghouse) on

That mac n cheese though 👌🏻 #ditchplains #ditchdog #westvillage #howisummer

A post shared by Ditch Plains (@eat_ditchplains) on

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