All Posts

It’s All About the Bun: Burgers

May 23, 2024
7 min. read

BBQ Bacon Cheeseburger

Ever wondered what turns a good burger into a great one? Spoiler alert: it’s all about the bun! Our Potato Rolls bring that extra bit of magic to your burger, turning an ordinary meal into an extraordinary experience. Soft, resilient, and subtly sweet, our rolls are the unsung heroes of burger perfection. Ready to take your burger game to the next level? Let’s dive into why Martin’s Potato Rolls are the ultimate burger buns!


Featured Recipe: BBQ Bacon Burger

BBQ Bacon Cheeseburger

This mouthwatering recipe combines seasoned ground beef patties, crispy bacon, melted cheddar cheese, and a generous drizzle of BBQ sauce, all nestled perfectly in Martin’s Sandwich Potato Rolls. The soft texture and subtle sweetness of our rolls enhance the savory flavors, while their resilience and absorbency ensure your burger stays intact and delicious from the first bite to the last.

For the full recipe, visit:


The Perfect Burger Bun Elements

In our previous post, we delved into the various qualities that make Martin’s Potato Rolls exceptional. From their hinge design to their subtle sweetness, each feature plays a crucial role in enhancing any meal. Now, let’s focus on how these elements specifically benefit your burger creations. Whether it’s the bun’s resilience or its absorbency, Martin’s Potato Rolls ensure that every burger you make is a masterpiece. For more details on these features, check out our earlier blog here.

Hinge Design

The hinge design of Martin’s Potato Rolls ensures your burger stays in place throughout your meal. This feature helps hold all your delicious ingredients together, providing a seamless eating experience. For these reasons, we recommend keeping the hinge intact whenever possible; see our classic Smash Burger for a perfect example. That being said, there are times where you may need to “break the hinge,” such as when there are many toppings piled high, like in the featured recipe above.


The softness of Martin’s Potato Rolls adds a delightful texture to your burger. Their tender crumb complements the burger patty, making each bite melt in your mouth. For the ultimate textural contrast, we suggest adding some “crunchy” elements to your burger like lettuce, bacon, or crispy onion strings.


No one likes a dry, crumbly bun that breaks apart before they’ve even taken the first bite. Martin’s Potato Rolls are known for their resilience. Their elastic structure allows the bun to bounce back when pressed, ensuring it holds its shape and doesn’t flatten out under the weight of your burger.

Aesthetic Appeal

A burger’s visual appeal is just as important as its taste. Martin’s Potato Rolls boast a golden hue and an attractive, uniform shape that makes your burger look as good as it tastes. For the ultimate wow-factor, try integrating a variety of colorful toppings into your burger. Think: tomatoes, cheddar cheese, or vibrant yellow mustard.

Subtle Sweetness

The slight sweetness of Martin’s Potato Rolls enhances the overall flavor profile of your burger, adding a subtle yet distinct note that pairs beautifully with savory ingredients. Other nuanced flavors to incorporate? Try sweet-and-tangy BBQ sauce, caramelized onions, or bread and butter pickles!


One of the standout features of Martin’s Potato Rolls is their ability to absorb juices and sauces without becoming soggy. This quality ensures that every bite is flavorful without compromising the bun’s integrity. Go ahead and sauce up that burger!

Variety of Sizes

No matter what size burger you are serving, Martin’s has a bun for the occasion! From our 3-inch Slider Potato Rolls to our standard 3.5-inch Sandwich Potato Rolls and our slightly larger sesame-seeded Big Marty’s Rolls, we’ve got you covered. We even have larger 4-inch and 5-inch bun options specially designed for restaurant use. View our Product Comparison Sheet to see a side-by-side comparison!


For more tips on how to prepare the perfect burger, check out


BBQ Bacon Cheeseburger


Bun Preparation Guide

Properly preparing your buns can significantly enhance your burger experience. Here are some of the preferred methods to try with Martin’s Potato Rolls:

  1. Fresh (As is): Enjoy the soft, fresh texture of Martin’s Potato Rolls straight from the package.
    1. Ideal for… Quick and easy burger assembly where you want the pure taste of the bun.
  2. Griddled on the Inside/Cut Side: Toasting the cut side on a griddle with some butter or olive oil adds a delightful crunch and enhances the bun’s flavor.
    1. Ideal for… Adding a slight crunch and additional caramelly flavor to your burger.
  3. Oven Toasted: Toast the buns in the oven for a few minutes to achieve a warm, crisp exterior while keeping the inside soft.
    1. Ideal for… Large gatherings where you need to prepare multiple buns at once.
  4. Steamed: Steaming the buns makes them extra soft and warm, and also helps to retain moisture.
    1. Ideal for… Burgers with hearty toppings that benefit from a super-soft bun.
  5. Griddled on the Outside: Toasting the outside of the bun adds a unique texture and flavor contrast to your burger.
    1. Ideal for… Burgers that need a slight exterior crunch without affecting the softness inside.
  6. Grilled: Grilling the buns imparts a smoky flavor and creates beautiful grill marks, adding an extra layer of taste to your burger.
    1. Ideal for… Outdoor BBQs and adding a touch of smoky flavor to your burger.


Infographic: Our Favorite Ways to Prepare Our Buns


Testimonials and Reviews

Don’t just take our word for it. Here’s what people are saying about Martin’s Potato Rolls:

  • “Martin’s has the distinction of being Grindhouse Killer Burgers’ first food service partner. Before we even opened our doors, I knew that our burgers would only be served on a Martin’s potato bun. There is no competition as far as I’m concerned; Martin’s are simply the best and most consistent product available.” – Alex Brounstein; Owner, Grindhouse Killer Burgers (source)
  • “Perhaps the best overall bun is Martin’s potato roll. The potato roll has a great flavor that’s sturdier and less sweet than classic white buns. This sturdiness also allows the potato roll to maintain its structural integrity without being too hard.” – George Motz via (source)
  • “It’s just the most superior bun on the market. Honestly. There’s nothing that really compares to it…For our style and what we do, it has the best flavor, holds up to the burger the best, and I think that’s pretty much what draws people to it the most…the durability of it and the flavor as well.” – David Cusumano; Owner and Founder, Diesel & Duke (source)
  • “If you’ve purchased premium burger meat, you’ll want great buns, too…right? Many chefs serve Martin’s Potato Rolls, available in some supermarkets or online.” – (source)
  • “You must use Martin’s Potato Rolls, spread Hellmann’s on both sides of the roll and cook until golden brown – this is the key.” – Sylvain Delpique, executive chef at Dowling’s at The Carlyle in New York City, New York (source)
  • “Choosing Martin’s buns for Buddy’s Burger was a great choice for Buddy’s Burger. The buns have a soft, slightly sweet texture, and have the ideal balance between sturdiness and tenderness, making each bite a delight. Martin’s Potato Rolls aligns with Buddy’s core theme of serving 100% fresh, quality burgers with top-notch ingredients, making them a great partner.” – Buddy’s Burger (source)
  • “Failing to invest in a quality burger bun and skipping over a few minutes of prep time can mean that your burger can quickly result in a very unintentional loose meat sandwich. So when I’m building my best burger, I reach for a Martin’s Potato Rolls.” – (source)


Instagram Highlights

See how food service customers are using Martin’s Potato Rolls for their burger creations:

Biebs & Ash: Peanut Butter Smash – double signature smash patties, crunchy peanut butter, blackberry-poblano jam, pepper jack, bacon crumbs and jalapeños on a @potatorolls


Big Bites BRGR – “Craving a taste of L.A’s finest? Sink your teeth into our mouthwatering smashburgers, crafted with love and perfection, all nestled between the legendary Martin’s Potato Rolls! 🌟 Renowned across L.A for their unrivaled quality and hailed as the ultimate bun for smashburgers, Martin’s Potato Rolls boast a soft, pillowy texture that elevates every bite to burger bliss!”


Hi Five Burgers: ~So-Cal Burger~ Double Smash Patty, American Cheese, Smashed Avocado Guacamole, Pickled Red Onions, Jalapeños, Shredded Lettuce all stacked in a (squishy, delicious, toasted) Potato Roll from @potatorolls


Pan Pizza Ramtown: The Cali- American Cheese, Shredded Lettuce , Tomato, Red Onion & Mayo on a Martin’s Potato Roll



Martin’s Potato Rolls are more than just a bun; they’re an essential ingredient for creating the perfect burger. Their unique qualities make every bite memorable, ensuring your burgers stand out. Try them for your next burger night and share your creations with us on social media!


Ready to try? Find a store near you!

Where to Buy



Related Posts:

Our latest content, delivered straight to your inbox.

Be the first to hear about our newest recipes, tips, and company updates!

  • This field is for validation purposes and should be left unchanged.