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Tex-Mex Recipes {+ An Exciting Announcement!}

November 2, 2020
4 min. read

Barbacoa Beef Sliders

Hey Martin’s Fans—we have an exciting announcement for you!

Martin’s Famous Potato Rolls & Bread products are arriving in retail stores in San Antonio, TX beginning this week! How exciting is that?

If you didn’t already know that Martin’s products had made their way to Texas, be sure to check out our previous announcement about our Austin and Houston, TX launch in our “Texas: Tried and True” blog post. There you can also find some information on the history, culture, and cuisine of Texas, so if you haven’t given a read yet, we suggest you read through that first.

We are extremely excited about this expansion into San Antonio (if you couldn’t already tell!) and are thrilled to be able to share our famous rolls and bread with three of the most populous cities in Texas (not to mention the entire U.S!)

Breaking News: San Antonio

Do you have friends or relatives living in any of these three cities?
Be sure to share your love of Martin’s with them and send them over to our Store Locator so they can find out where to buy Martin’s products!

*Note: San Antonio locations may take up to 1 week to begin appearing on the Store Locator. Please check back later if no results are found. In the meantime, you should be able to find Martin’s products at most H-E-B® grocery stores surrounding these three Texas cities.


About San Antonio, TX

San Antonio is the 7th largest city in the U.S. in terms of population, and one of the fastest growing cities in the country. Deeply rooted in Texas’ history, the city is home to several 18th-century Spanish missions outposts, including The Alamo, the famed battle site that played an important role in Texas’ fight for independence in 1836.

In addition to these iconic historical sites, San Antonio is also famous for its scenic River Walk, a series of waterways along the San Antonio River that connects popular attractions, shops, and restaurants.

The city of San Antonio is an interesting blend of cultures—even more so than some of its neighboring cities—and likewise has an eclectic persona. Its cuisine is heavily influenced by Mexican cooking methods, yet there are also many commonalities with its southern U.S. counterparts. The result is an intriguing food fusion called “Tex-Mex,” along with the more traditional U.S. styles of barbecue and comfort food.

Learn more about San Antonio in our All-American Road Trip blog.


Tex-Mex Recipes

Barbacoa Beef Sliders

Barbacoa Beef Sliders
Give your favorite barbecue dishes a special Texas flair by using a style of meat called “barbacoa.” The slow-cooked, flavorful beef is perfect for these simple BBQ sliders where the meat is the main attraction!

Barbacoa is a style of cooking, popular in Mexico, where meat (typically beef, goat, or lamb) is steamed in an underground oven until tender. Barbacoa is a native Caribbean word, from which the English term “barbecue” is derived. (Essentially, this makes barbacoa a Mexican-inspired barbecue dish.)

Since barbacoa is traditionally cooked for a long period of time, a slow cooker makes a great alternative cooking method for this dish. Add a beef chuck roast to the pot of your slow cooker, along with butter, hot sauce, beef broth, soy sauce, chopped chipotles (for heat), garlic, cumin, and oregano. Then cook on low for 6-8 hours, pull apart the beef using two forks, and serve atop sliced Martin’s Dinner Potato Rolls with some caramelized onions, quick mayo-ketchup spread, and pickles or cole slaw, if desired.

View Full Recipe:


Green Chili Breakfast Toastadas

Green Chili Breakfast Toastadas
Looking for a creative new breakfast recipe that is Tex-Mex inspired? These Breakfast “Toastadas” are a surefire favorite! With just a few simple ingredients, you’ll be serving up this flavor-packed dish in no time.

“Tostada” is the Spanish word for “toasted” and also the name of a Mexican-style dish that is similar to a taco, however it is served on a flat toasted corn tortilla instead of a crispy taco shell.

In place of the traditional corn tortilla, we used toasted flattened slices of Martin’s Old-Fashioned Real Butter Bread to create “toastadas.” We topped these with refried beans, sautéed mushrooms, onions, and spinach, a sunny-side-up egg, jalapeno slices, avocado, cherry tomatoes, cilantro, and some queso fresco. You can also top with your favorite salsa verde, if you’d like some extra kick!


Watch a video tutorial of this recipe below!


For more Texas recipes & resources, visit


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